Amazon this week launched a new free ad-supported streaming content service called “IMDb Freedive”. I bet you didn’t even know Amazon owns IMDb, but it does. The IMDb service is integrated heavily throughout Amazon’s Fire OS on Fire tablets and on Fire TV devices. Using its X-ray feature, it allows you to discover additional details about a program’s cast and crew, music, trivia, and more. You can also use your Amazon Fire tablets as a second-screen device to get notifications that include behind the scenes info about characters and the actors that play them.
Now the service is taking it up a notch with its own free streaming service that includes TV shows like Fringe, The Bachelor, Quantum Leap, and Without a Trace. It also includes hit movies titles like Drive, Awakenings, The Last Samurai, and others. TV and films are broken up into different categories including Thrills, Comedies, Sci-Fi, Dramas, and Movies for the Whole Family. There is even a section for IMDb Originals that include star-studded panels and hosts at entertainment events like Comicon and Sundance Film Festival.
Using IMDb Freedive
You will be able to watch programming via your PC and on Fire TV devices. When you turn on your Fire TV you should see a new IMDb Freedive icon in the “Your Apps Channels” row or in the “Featured” section of the main menu. If you have an Echo synced with your Fire TV or the Alexa remote, you can say: “Alexa, go to Freedive” to open it up.
To check things out on your computer, head to IMDb Freedive and there you will see a listing of some of the available content. To start viewing you need to log in with your IMDB or Amazon account (you can also sign in with Facebook, Google, or create a new account).
Free ad-supported streaming services that don’t require a subscription are beginning to build momentum. IMDb Freedive follows in the steps of similar platforms like Vudu’s Movies on Us, YouTube’s Free to Watch section, and Roku’s The Roku Channel. And, of course, there is always Pluto TV which offers a classic cable-like experience with tons of channels that included movies, TV, and live newscasts.