WarnerMedia announced today that its HBO Max streaming service will finally arrive on Amazon streaming devices nearly half a year after the service launched. When HBO Max first launched it was available on most devices sans Fire TV and Fire tablets. But starting November 17th people with Amazon Fire TV devices, Fire TV Edition smart TVs, and Fire tablets can load HBO Max directly.
As part of the new deal, existing HBO subscribers on Amazon will be able to use the HBO Max app at no additional cost. Along with anyone else who is already a subscriber to HBO Max.
We are very excited that Amazon customers will now be able to enjoy the best-in-class content that lives within HBO Max,” said Tony Goncalves, Head of Sales and Distribution for WarnerMedia. “Our continued goal is to make HBO Max and its unparalleled content available to customers across all the devices they love. Fire TV is a favorite among customers and we look forward to working with the Amazon team to engage and grow our existing subscriber base by showcasing all that HBO Max has to offer.
If you are already subscribed to HBO Now (the HBO service already available on Amazon devices) there is nothing you need to do. Your HBO app will automatically switch over to HBO Max on your devices. You can still log in with your current HBO credentials. New customers will be able to sign up for HBO Max from directly within the app, too.
And you will be able to integrate the HBO Max app with Alexa as well. According to the announcement:
“We’ve worked closely with HBO for many years to bring their great content to Fire TV and to make it easier to discover and enjoy with features like search integration, Alexa and personalized recommendations,” said Marc Whitten, Vice President of Amazon Entertainment Devices and Services, “We are excited to continue that partnership with the launch of HBO Max to bring even more incredible content to customers on Fire TV. Alexa, play Raised by Wolves.”
Still no word on when or if Roku users will get the service but with this development, one could assume an agreement between the companies would come eventually.